Newspapers: dead trees with information smeared on them. ~Horizon, “Electronic Frontier”
Archive for September, 2009
This morning I went to the supermarket, like I do almost every morning, and I bought a bag of Wheat Thins Toasted Chips not knowing that my life was about to be changed forever. As I sat down for lunch this afternoon, I began looking at the packaging of these Toasted Chips and noticed some very interested information. There is this great company called Terracycle that is working together with not only Wheat Thins but various other companies to help keep some food packages from ending up in landfills. They collect empty bags, wrappers and containers from participating snack lovers just like you and me through their collection centers, and then turn them into useful products like backpacks, totes, and pencil cases. They also donate $.02 to a non-profit organization for every bag, container or wrapper you send in! Some of the programs they donate to are:
- National Partnership for Women and Families
- A non-profit organization or school of your choice
- A charitable organization or school of the collector’s choice
I am very impressed with this company and plan on joining one or two of their brigades so that I can make a difference in the environment and in somebody less fortunate in life. Please visit www.Terracyle.net/brigades and start making a difference today.
When a man throws an empty cigarette package from an automobile, he is liable to a fine of $50. When a man throws a billboard across a view, he is richly rewarded. ~Pat Brown, quoted in David Ogilvy, Ogilvy on Advertising, 1985